College of Law Marketing and Communications
FOR FACULTY & STAFF
Programmatic Brand Standards Announcement
Memorandum: Syracuse University Re-Branding Mandatory Roll-Out
Branded Templates
This suite of templates are provided to make it easy for you to produce materials that are on brand.
Tools & Tips
Wordmarks/Logos
This is where you can find all approved wordmarks and logos within the
College of Law's signature system. They are available in a variety of formats
suitable for most marketing and communications applications.
College of Law Wordmarks
Download horizontal/large wordmark here: syr_law_full_rgb.jpg
Download vertical/small wordmark here: syr_law_small_rgb.jpg
Extraordinary Lawyers, Extraordinary Lives Lockup
Download lockup here: COL_Extraordinary_Lockup_0621.jpg
Powerpoint slide: Extraordinary_Lockup_Slide_0621.pptx
Institute and Center Wordmarks
Burton Blatt Institute
Download horizontal/large wordmark here: syr_ci_burton-blatt-institute_full_rgb.jpg
Download vertical/small wordmark here: syr_ci_burton-blatt-institute_small_rgb.jpg
Disability Law & Policy Program
Download here: DLPP_2.zip
Innovation Law Center
Download horizontal/large wordmark here: syr_ci_innovation-law-cntr_full_rgb.jpg
Download vertical/small wordmark here: syr_ci_innovation-law-cntr_small_rgb.jpg
Institute for Security Policy and Law
Download here: Institute for Security Policy and Law.zip
Institute for the Study of the Judiciary, Politics, and the Media
Download horizontal/large wordmark here: syr_ci_instit-for-study-judiciary-politics-media_full_rgb.jpg
Download vertical/small wordmark here: syr_ci_instit-for-study-judiciary-politics-media_small_rgb.jpg
Syracuse Intellectual Property Law Institute
Download here: SIPLI_2.zip
COL Department, Unit, and Program Wordmarks
Please note that these files do not include appropriate marks for use on premium items (pens, shirts, etc.). Contact Rob Conrad for approved files.
Advocacy Honor Society: AHS_2.zip
Cold Case Justice Initiative: CCJI_2.zip
Externship Program: Externship_Program_2.zip
JDinteractive: JDi_2.zip
LondonEx: LondonEx.zip
Mentoring in Action: Mentoring_in_Action_Wordmarks_2.zip
Office of Admissions: Admissions_Wordmarks_2.zip
Office of Career Services career services.zip
Office of International Programs: OIP_2.zip
Office of Student Experience: Student Experience.zip
Syracuse University Law Alumni Association: SULAA_Wordmarks.zip
Syracuse University Law Alumni Association Inclusion Network: SULAA_Inclusion.zip
Syracuse Civics Initiative: syr_law_SyrCivics_rgb.jpg.zip
Veterans Legal Clinic: Wohl Veterans_2.zip
Programmatic Brand Wordmarks
Value Proposition and Pillars
March 2021
The College of Law has recently completed an exercise with the University Marketing team to establish the College’s Value Proposition and supporting Pillars. The document illustrates the completed, approved work.
The Value Proposition and Pillars provide College of Law team members with a foundation for clear, consistent, and compelling content for all communications tactics.
The text isn’t intended to be used word-for-word, unless the situation dictates, but as a guide to help form messages. Our marketing partners at Blackboard and the University are now using the same document to inform their College of Law projects.
Please contact Director of Communications and Media Relations Rob Conrad with questions.