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Below is a sampling of classes that have been previously offered at Newhouse DC:
COM 300: Democracy, Citizenship, & Journalism (3 credits)
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PRL 376: Content Optimization for Public Relations Writing (3 credits)
Emphasize strategic public relations and social media writing; research, compose and develop multimedia content for social sharing, websites, and other media for various purposes; respond to crisis situations within the social sphere; and develop an ePortfolio.
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PRL 424: Public Relations Management & Leadership (3 credits)
Students learn the responsibilities of managing a public relations department in various organizational settings; historicalandcurrentmanagementtheoriesandpracticesareappliedtothepublicrelationsfunction.
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PRL 530: Specialized Topics: Media Relations and Crisis Communications: A Press Secretary's Guide I, II, or III (1 credit)
Have you ever viewed a press conference and wanted to jump into the debate? Watched as spokespeople and journalists’ cross swords and wondered if the relationship is as pugnacious and adversarial as it seems? This course takes students inside the professional relationship between spokespeople and journalists.
Students will learn how these engagements are structured, how both journalists and spokespersons prepare for this professional function, and how the relationship benefits the public, strengthens civic society, and generates transparency, accountability, and democracy.
Skills include developing questions, preparing guidance and remarks, conducting press engagements, managing the behind-the-scenes relationship, and understanding the ethos that drives both professions. Professionals in both fields will add real-world experience.
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To complete your course load, you can also select from a variety of online courses offered by the College of Arts & Sciences.
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